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TICKERS: DAC; TTMZF

Digital Marketing, Rewards Software Firm Signs Agreements With Repeat Clients
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These take Datable Technology's total number of new agreements so far this year to 23.

Datable Technology Corp. (DAC:TSX.V; TTMZF:OTCMKTS) announced in a news release it signed three new agreements, with an estimated total value of about $184,000, to provide licenses for certain modules of its digital marketing software suite PLATFORM³ along with digital rewards.

"PLATFORM³ is being used by some of our customers under long-term licenses where they build loyalty with consumers while collecting data that enhances product development and marketing. Other customers use our solution to launch multiple short-term marketing programs to drive incremental sales and launch new products. These new agreements are with repeat customers who have had success using PLATFORM³ to achieve their goals," CEO Rob Craig said in the release.

Two of the agreements are U.S. based while the third relates to Canada.

One of the U.S. agreements is with a developer and distributor of vaping products, which renewed its annual PLATFORM³ subscription, for an additional two years starting in July 2020, and its loyalty and rewards program in the U.S.

The second U.S. agreement is with a national packaged meat products producer and distributor for a marketing and associated rewards program. Consumers in the United States who buy a qualifying amount of the company's products in September 2020 will be entered into a sweepstakes to win prizes.

A large manufacturer and distributor of chocolate products signed on for a rewards program. Canadian customers who purchase the company's products between August and November 2020 will receive a free movie download from a national cinema chain.

So far in 2020, Datable entered into 23 new agreements, "which together with existing license agreements signed in prior periods represent contracted revenues of over $3.6 million, of which approximately 60% is expected to be recognized in 2020," the release noted.

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Disclosure:
1) Doresa Banning compiled this article for Streetwise Reports LLC and provides services to Streetwise Reports as an independent contractor. She or members of her household own securities of the following companies mentioned in the article: None. She or members of her household are paid by the following companies mentioned in this article: None.
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